Should you remove your FAQ markup now for SEO?

Google recently updated its guidelines for FAQ schema markup, disallowing repetition of questions and answers in multiple FAQ pages on a single site. This means that if you have the same question and answer on multiple FAQ pages on your website, you can only markup one of those pages with FAQ schema. If you markup all of the pages, Google will ignore the markup and your pages will not show up as FAQ rich results in search.

While this update may seem like a reason to remove FAQ schema from your website altogether, it's important to note that there are still benefits to using FAQ schema markup, even if your pages don't show up as rich results.

For example, FAQ schema can help Google better understand your content and index it more accurately. This can lead to your pages ranking higher in search results, even if they don't show up as rich results.

Additionally, FAQ schema can help users find your content more easily. When users search for a question that is answered on your FAQ page, your page may still appear in the search results, even if it doesn't show up as a rich result. This is because Google will still include your page in the search results if it believes that it is relevant to the user's query.

So, while you shouldn't remove FAQ schema from your website just because it won't show up as rich results, you should make sure that you are only using it on one page per question. This will help you to avoid any potential penalties from Google and ensure that your pages are still indexed and visible in search results.

Here are some additional reasons why you shouldn't remove FAQs with schema from your website:

• FAQ schema can help Google understand your content better. This can lead to your pages ranking higher in search results, even if they don't show up as rich results.

• FAQ schema can help users find your content more easily. When users search for a question that is answered on your FAQ page, your page may still appear in the search results, even if it doesn't show up as a rich result.

• FAQ schema can help to improve the user experience of your website. When users can easily find the answers to their questions, they are more likely to stay on your website and convert into customers.

How else we can utilize this FAQs?

I note that in the PAA section - FAQs are being picked up, and the answer to that question was found in the FAQ rather than the main body of the content.

Therefore, I do not think it is a bad idea in any case, and this is supported by the data that you can see in the graph below, where you can see that PAAs SOV is rising in the search results.

Source: STAT Search Analytics

Overall, there are still many benefits to using FAQ schema markup, even if your pages don't show up as rich results in search.

If you have FAQs on your website, I recommend that you keep the schema markup in place.

My 2¢: Lot of publishers use FAQs to add helpful, topically-relevant content that helped them to rank better. Don't delete this content nor the schema markup.